Locating the Right Buyer for Your Business

Selling your business is one of the most important decisions a business owner will make and a where the services of a professional merger and acquisition firm is most valuable. They must handle the transaction with the highest degree of care and confidentiality. Westmount M&A has the proven experience to assist you through each step of the process.

Each company is unique in some way. Businesses vary, as do owners. An understanding of your products and markets as well as your needs helps enormously in finding suitable potential buyers for your business. Our technical and business backgrounds allow us to be able to understand your business and products.

The process begins with an assessment of the market conditions and value of your business. A marketing strategy is needed to locate the largest number of potential buyers who would have a strategic interest in your business. This is normally done with no cost or obligation to the business owner.

Westmount M&A has the experience and expertise to develop a marketing approach to locate and qualify potential buyers, help you through any negotiations, and then continue working until the transaction closes. Your energy and time should be devoted to manage your on-going operations.


The Process

Preliminary Evaluation In this initial step, we find out enough about your business to arrive at an estimate of its fair market value and recommend under what general terms and conditions it could be sold. Evaluations take into consideration the market specialty, financial performance and nature of the business.

Marketing the Business Once you decide to use the services of Westmount M&A, we will prepare a marketing profile on your company. A brief one-page business summary, which is written in a way that obscures the seller's identity, will be produced for initial introductions. This is a blind profile that is meant to give enough information to get the buyer's interest and to sign a non-disclosure and confidentiality document.

We contact buyers already known to us and use a pro-active marketing approach to locate and qualify potential buyers which are most interested in your type of business.

Preparing the Business Profile A business profile is professionally prepared, which will be used to present the business to potential buyers, based on information collected from the business owner and from our own research. A typical profile contains the following:

  • • An introductory overview of the business
  • Company history and pertinent events
  • Industry review and market niche
  • Competitive considerations
  • Organization and facility overview
  • Financial review
  • Exhibits and supporting information

Confidentiality We do not reveal your identity until we are dealing with a qualified prospective buyer. We require prospective buyers to sign a confidentiality agreement before sharing delicate information with them.

Interaction The delicate task of finding the right buyer for your business requires us to know about it and to receive accurate information in the process. During the introductory period through the due diligence process, a knowledgeable intermediary brings a lot of credibility to the buyer. Our experience in the business world as managers, engineers, manufacturing, sales and marketing professionals allow us to understand your business and thus earn a high level of credibility with potential buyers.

Negotiations During the negotiation phase we perform an extremely critical function as the conduit for dialogue and information exchange between the Buyer and his team of counselors and you. We can clarify information and work out obstacles, effectively avoiding impasses, thus keep the negotiations moving through the close.

Closing Westmount M&A is involved through the closing of the transaction. This is the point where the client's goal has been realized.




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