|
Locating
the Right Buyer for Your Business
Selling
your business is one of the most important decisions a business
owner will make and a where the services of a professional
merger and acquisition firm is most valuable. They must
handle the transaction with the highest degree of care and
confidentiality. Westmount M&A has the proven experience
to assist you through each step of the process.
Each
company is unique in some way. Businesses vary, as do owners.
An understanding of your products and markets as well as
your needs helps enormously in finding suitable potential
buyers for your business. Our technical and business backgrounds
allow us to be able to understand your business and products.
The
process begins with an assessment of the market conditions
and value of your business. A marketing strategy is needed
to locate the largest number of potential buyers who would
have a strategic interest in your business. This is normally
done with no cost or obligation to the business owner.
Westmount
M&A has the experience and expertise to develop a marketing
approach to locate and qualify potential buyers, help you
through any negotiations, and then continue working until
the transaction closes. Your energy and time should be devoted
to manage your on-going operations.
The
Process
Preliminary Evaluation In
this initial step, we find out enough about your business
to arrive at an estimate of its fair market value and recommend
under what general terms and conditions it could be sold.
Evaluations take into consideration the market specialty,
financial performance and nature of the business.
Marketing
the Business Once you decide to use the services
of Westmount M&A, we will prepare a marketing profile on
your company. A brief one-page business summary, which is
written in a way that obscures the seller's identity, will
be produced for initial introductions. This is a blind profile
that is meant to give enough information to get the buyer's
interest and to sign a non-disclosure and confidentiality
document.
We
contact buyers already known to us and use a pro-active
marketing approach to locate and qualify potential buyers
which are most interested in your type of business.
Preparing
the Business Profile
A business profile is professionally prepared, which will
be used to present the business to potential buyers, based
on information collected from the business owner and from
our own research. A typical profile contains the following:
- •
An introductory overview of the business
- •
Company history and pertinent events
- •
Industry
review and market niche
- •
Competitive considerations
- •
Organization
and facility overview
- •
Financial
review
- •
Exhibits
and supporting information
Confidentiality
We
do not reveal your identity until we are dealing with a
qualified prospective buyer. We require prospective buyers
to sign a confidentiality agreement before sharing delicate
information with them.
Interaction
The delicate task of finding the right buyer for your business
requires us to know about it and to receive accurate information
in the process. During the introductory period through the
due diligence process, a knowledgeable intermediary brings
a lot of credibility to the buyer. Our experience in the
business world as managers, engineers, manufacturing, sales
and marketing professionals allow us to understand your
business and thus earn a high level of credibility with
potential buyers.
Negotiations During
the negotiation phase we perform an extremely critical function
as the conduit for dialogue and information exchange between
the Buyer and his team of counselors and you. We can clarify
information and work out obstacles, effectively avoiding
impasses, thus keep the negotiations moving through the
close.
Closing
Westmount M&A is involved through the closing of the transaction.
This is the point where the client's goal has been realized.
|
